by Kerstin | Sep 21, 2020 | Business
At this year’s Canadian International Auto Show (CIAS), free parking is available during the week after 6 p.m. until closing time at 10:30 p.m. On Saturday, free parking lots open at 10 a.m. and stay open up to 10:30 p.m. and up to 6 p.m. on Sunday when the show...
by Kerstin | Sep 16, 2020 | Business
When a sales professional chases a big sale (usually involving multiple products and services, ongoing arrangements and lots of money), negotiations become a critical component in securing and surviving the order. Not a problem; unless the sales professional handling...
by Kerstin | Sep 6, 2020 | Business
Unless revenues are measured against the overall markets a company sells into, how much it sells in dollars or units per month, per quarter or per year does not necessarily accurately reflect its economic health or future viability. A company’s total sales compared to...
by Kerstin | Sep 3, 2020 | Publishing
When writers are starting out, they might wonder whether to cut their writing teeth on some short stories, or go for broke with a novel. Arguments rage over which is easier to write, so here are a few pro’s and con’s to help you decide. The Time Factor You...
by Kerstin | Sep 2, 2020 | Business
The word marketing is a verb, meaning the total of activities involved in creating a unique product/service and transferring it from the producer to the consumer, including advertising, shipping, storing and selling. The important part of this definition is the phrase...