by Kerstin | Aug 23, 2020 | Publishing
There are many books available from various authors on the subject of writing and how to go about it. Most are boring drivel, but Stephen King’s On Writing is far from boring, and is a motivational and surprising look at one man’s journey, and providing helpful...
by Kerstin | Aug 23, 2020 | Publishing
Like many people, I harbored dreams of becoming a writer, writing and selling a bestseller that would allow me to spend each and every day writing more and more successful novels. After taking every creative and script writing course available at college and reading...
by Kerstin | Aug 23, 2020 | Business
What a year 2019 was. Economic woes, political unrest, consumers that just refused to consume, and plaguing environmental issues filled the last twelve months. What does the upcoming year hold? Well for advertising, according to The Wall Street Journal on December 28,...
by Kerstin | Aug 14, 2020 | Information Systems
Many highly specialized industries require a custom database design to handle that field’s specific information. Most businesses deal with dollar figures and other numbers as well as words, sentences, and paragraphs. But what if you’ve got pictures? Sound...
by Kerstin | Aug 12, 2020 | Business
What is Brand Marketing? A company’s brand is the identity it presents to the public. This corporate identity plays an important role in how consumers view a company and its products. Smart companies put a lot of thought into brand management, crafting a brand...