by Kerstin | Jan 26, 2021 | Business
Google announced their new Search Options features on May 12and the SEO world is already abuzz with speculation. How will this enhanced ability to pare down search results and hone in on specific content change the way search engine optimization works? The new Search...
by Kerstin | Jan 20, 2021 | Publishing
There is something, which makes people want to write a book, it can be anything really, a desire to share knowledge of a particular subject, or the desire to share and inform your readers. There can also be the desire simply to entertain your reader. The point is...
by Kerstin | Jan 18, 2021 | Publishing
One debate gaining particular traction is that of whether or not self-publishing will make the traditional news media obsolete. While many are of the opinion that, in the not so distant future, a model of free author generated content will make standard news gathering...
by Kerstin | Jan 11, 2021 | Business
Eco messages have undeniably been delivered everywhere in all types of mediums throughout 2020 and 2021. Have those messages been the right ones to send? Or, have the real stories of greening up or greening out been overlooked? Greening Up Public Relations Joel...
by Kerstin | Jan 7, 2021 | Business
Research and now modern technology says there really is a difference between how men and women think. Co-authors Holly Buchanan and Michele Miller spent three years reviewing research on marketing to women and compiling their findings in a book, The Soccer Mom Myth...
