by Kerstin | Jun 16, 2021 | Business
A good media monitoring service scans coverage in a geographic area of any type of media outlet and customizes the type, quantity and frequency of its scanning. The best services also provide daily analysis of the coverage, often comparing media coverage of key...
by Kerstin | Jun 3, 2021 | Business
Yet not all trade shows are created equal! Some will deliver more high quality leads than others, and some are just a waste of marketing budget. The first place to start is to assess the costs vs. relative ROI. Ask for a list of last years attendees. Are a large...
by Kerstin | Jun 1, 2021 | Publishing
LuLu.com is famed for its fast, easy road to self publishing (a book.) I have to agree. I have written several unpublished books and have been seeking agents over the last 2 years. But it wasn’t until I joined a local writer’s group that I heard of...
by Kerstin | May 28, 2021 | Business
If a company offers its customers and potential clients the option of a toll-free calling, then it can see a huge volume of calls coming in for the business to grow and flourish like never before. These toll-free vanity numbers (numbers starting with 1-800, 1-877,...
by Kerstin | May 21, 2021 | Business
Green means go on most stoplights throughout the world. The green initiative means go for many large corporation to incorporate eco-friendly products, services and practices as part of their branding and image. It helps the environment, it helps the company meet...
